Indian Construction

  • ‘INDIAN CONSTRUCTION’ is the monthly bulletin of BUILDERS’ ASSOCIATION OF INDIA (BAI) established in 1941. It is circulated, to apart from all BAI members (comprising of contractors, developers, architects, consultants, etc.), to Institutions, Individuals, Senior officials of the Central and various State Government departments and undertakings; various national associations like BAI in countries all over the world; various International Organisations, like World Bank, Asian Development Bank, Research Institutions, etc. The bulletin is also sent to all member organisations of International Federation of Asian and Western Pacific Contractors’ Associations (IFAWPCA) and Confederation of International Contractors’ Associations (CICA).
  • ‘INDIAN CONSTRUCTION’ carries article of interest to the constituents of the Indian construction industry – those which make a difference in running their business. View of important personalities form the industry, statistical information, Government circulars, company & product profiles, important judgements, legal notes, etc. are regularly carried in the bulletin.
  • By virtue of its size, with a direct membership of 9,000 and indirect membership of 30,000 through various regional Associations affiliated to it, BAI, is the only true spokesman for this core industry.

Readership Coverage

Contractors & Developers

45%

Architects

25%

Consultants

15%

Institutions (Educational)

05%

Govt. Departments

05%

International Subscription etc

05%

All India Readership Distribution

East

9%

North

11%

South

40%

West

37%

International

3%

  • It has acquired ‘Numero Uno’ status amongst the construction trade bulletin in India. Due to its wide and varied circulation, advertising in ‘INDIAN CONSTRUCTION’ reaches the actual users of construction materials and/or machinery. The advertiser gets assured exposure to targeted customers. Since complimentary copies are sent to senior officials of the Central and State Government departments and undertakings who are the decision-makers for approving the list of construction machineries and materials, the products advertised in the bulletin gets wide and authentic acceptability automatically.
  • The object being of rendering service to members, the advertisement rates cover only the cost of printing and hence are very reasonable. Advertising in the bulletin not only hits the actual users directly but also gives maximum exposure to the advertiser as each copy of the bulletin is read by at least six persons.

Advertisement Rates of ‘INDIAN CONSTRUCTION’ Bulletin Builders’ Association of India Indian Constrution Journal Media Kit 2023

Four Colour (Per Insertion) in Rs

Rs.

$

Full Page

25,000

450

600

Half Page

15,000

300

400

Quarter Page

10,000

200

250

Centre Spread

50,000

900

1200

Inside Front Cover

35,000

600

800

Inside Back Cover

30,000

500

700

Outside Back Cover

40,000

700

900

Front Cover

65,000

1000

1500

Black & White (Per Insertion) in Rs.

Rs.

$

Full Page

15,000

300

400

Full Page

15,000

300

400

Half Page

10,000

200

250

Quarter Page

6,000

120

150

  • The above charges are to be paid along with the release order. DD to be drawn in favour of "Builders' Association of India".
  • Accredited agencies are allowed 15% agency commission.
  • Bulletin is posted on 20th of every month.
  • Material deadline is 5th of every month.
  • Only positives are accepted. If artwork is given, positive making charges will be charged separately.
  • Print Area:

Front Cover (Bleed)

8.5” x 8.25”
21.59 cms x 20.955 cms

Full Page Bleed (except back cover)

11” x 8”
27.94 cms x 20.32 cms

Full Page

9.5” x 7”
24.13 cms x 17.78

Half Page (vertical)

9.5” x 3.5”
24.13 cms x 8.89 cms

((horizontal)

4.75” x 7”
12.065 cms x 17.78 cms

Quarter Page

4.75” x 3.5”
12.065 cms x 8.89 cms

Quarter Page (Strip)

2.30” x 7”
5.842 cms x 17.78 cms

  • Line Screen : 130 for printing on art paper (Colour advts.) and 80 to 100 for other paper (B/W advts).